Victorinox Swiss Army is a Swiss brand that is known for producing high-quality knives, watches, and other products. The company was founded in 1884 in Switzerland, and it has since become famous for its durable and reliable Swiss Army knives.
In addition to its knives, Victorinox Swiss Army also produces a range of high-quality watches. The brand’s watches are known for their precision engineering and stylish designs, and they are popular among both outdoor enthusiasts and fashion-conscious consumers.
Some of the most popular Victorinox Swiss Army watch models include the I.N.O.X., the Maverick, and the Alliance. The I.N.O.X. is a rugged and durable watch that’s perfect for outdoor adventures, while the Maverick is a stylish and versatile watch that’s suitable for everyday wear. The Alliance is a classic and elegant watch that’s perfect for formal occasions.
Victorinox Swiss Army watches feature Swiss-made movements and are designed to meet strict Swiss watchmaking standards. Many of the brand’s watches also feature innovative materials, such as carbon fiber and titanium, that make them lightweight and durable.
Overall, Victorinox Swiss Army is a highly respected Swiss brand that produces a range of high-quality products, including knives and watches. The brand’s watches are known for their precision engineering, durable construction, and stylish designs, and they are a great choice for anyone who values quality and reliability.
1884
Karl Elsender and his mother Victoria open the cutlery shop in Ibach-Schwyz, a small town in Switzerland
1891
the company creates it’s first knife for the Swiss Military
1897
to design and sell knives, the original founder Karl Elsener was interested in making the best products possible while providing jobs for as many workers as possible. When he quickly succeeded on the knife front, the company decided to branch out and start making other products. Their initial foray into other areas was an expansion into the watch-making industry. And the company
1909
Following the death of his mother, Karl Elsener introduces the brand name Victoria in her honor. The iconic Cross and Shield emblem is registered as a trademark. The signature cross and shield type emblem is a hallmark of every Swiss Army Watch.
1921
Karl Elsener coined the name Victorinox, combining his mother’s name, Victoria, with “inox” an abbreviation for the french name of the new “stainless” steel, which is “inoxydable”
1945,
The “Original Swiss Army Knife” makes it’s way around the world as GIs become familiar with it in WWII, and is sold at PXs around the world.
1989
Victorinox enters the Timepiece market in the US, under the “Swiss Army” trademark, the first Swiss Army Watches
2007
Victorinox decides to start designating all watches sa7worldwide with “Victorinox Swiss Army” on the dial, a transition that will take a few years.
2009
the company celebrates its 125th anniversary with the new slogan “125 Years – Your Partner for Life”, many new product introductions, limited editions and other events.
Please remember that this is an unofficial account of the history of this company, Should you happen to find any mistakes with our information then please let us know at info@watchtimeline.com